Indeed: It’s The Start Campaign

National Student Advertising Competition hosted by the American Advertising Federation

Placed 9th out of 100+ teams across the nation

Participating in the National Student Advertising Competition was an unforgettable experience. A team of dedicated students and I worked tirelessly throughout the spring 2023 semester to develop a campaign with the goal of increasing Indeed’s unaided consideration among young job seekers aged 18-24 years old. I spent the majority of my time working on design and creative strategy with this project, but had the flexibility to participate in primary and secondary research efforts as well as data analysis. If you would like to learn more about any of our work, please don’t hesitate to contact me directly!